Improving sustainable packaging one dairy jug at a time
tematica.substack.com
California's Clover Sonoma, a family-owned, third-generation, Certified B Corporation business was the first dairy in the United States to receive the American Humane Certified seal some 21 years ago. Now it's the first dairy to offer a post-consumer recycled (PCR) gallon milk jug with plans to increase the PCR as part of its sustainable packaging efforts. And Marcus Benedetti's comment that consumers want to reward companies that do the right things touches on one of the psychographic aspects behind
Improving sustainable packaging one dairy jug at a time
Improving sustainable packaging one dairy jug…
Improving sustainable packaging one dairy jug at a time
California's Clover Sonoma, a family-owned, third-generation, Certified B Corporation business was the first dairy in the United States to receive the American Humane Certified seal some 21 years ago. Now it's the first dairy to offer a post-consumer recycled (PCR) gallon milk jug with plans to increase the PCR as part of its sustainable packaging efforts. And Marcus Benedetti's comment that consumers want to reward companies that do the right things touches on one of the psychographic aspects behind